Euthymol Purple Whitening Toothpaste (3.7 fl oz) – for Yellow & Sensitive Teeth | Violet Tone-Up Formula, Instantly Brightens, 24H Stain Defense, Long-Lasting Fresh Breath
$13.99
Price: $13.99
(as of Jul 26, 2025 15:25:35 UTC – Details)
From the brand
Package Dimensions : 5.75 x 2.09 x 1.61 inches; 3.74 ounces
Date First Available : January 10, 2025
Manufacturer : LG H&H Co., Ltd.
ASIN : B0DSKZ4Y27
Best Sellers Rank: #4,299 in Health & Household (See Top 100 in Health & Household) #104 in Toothpaste
Customer Reviews: 4.4 4.4 out of 5 stars 119 ratings var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
[Visibly Whitens Yellow Teeth] Purple tone-up formula helps visibly brighten yellow teeth—see a whiter smile after just one use.
[Instant Violet Tone-Up Effect] The violet hue helps neutralize yellow tones and boost brightness—see noticeable results after just one use.
[24-Hour Stain Defense] Smart whitening particles lift away surface stains and help protect against new stains for up to 24 hours.
[Strengthens & Protects Enamel] Fortified with ingredients that support stronger, healthier teeth with continued use.
[Long-Lasting Freshness] Delivers Euthymol’s signature bold mint flavor that keeps your mouth feeling clean and fresh for up to 12 hours.
[EUTHYMOL – Trusted British Heritage Since 1898] From the makers of EUTHYMOL—over 120 years of oral care expertise. Iconic, effective, and loved across generations.
Customers say
Customers find this toothpaste effective, describing it as minty and noting that their teeth feel clean after use. They appreciate its whitening properties, with one customer mentioning their teeth look a shade lighter, and they like its taste, describing it as spicy. They also value its breath-freshening properties, with one noting it leaves their breath really fresh and clean.
8 reviews for Euthymol Purple Whitening Toothpaste (3.7 fl oz) – for Yellow & Sensitive Teeth | Violet Tone-Up Formula, Instantly Brightens, 24H Stain Defense, Long-Lasting Fresh Breath
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Kodi workman –
I like itâ¦
Love this toothpaste. It does whiten your teeth, and it tastes great. If your teeth are sensitive you should order the one for sensitive teeth.
Daniel Clayburg –
Best toothpaste ever!
I thought I loved the pink formula best, until I tried the purple. This is hands down the best toothpaste I have ever used. I have never liked toothpaste of any kind because the flavor typically nauseates me. I don’t know what it is about this one, but the flavor is bright and fresh and my teeth look and feel better than they have in years!
EL –
I figured out what it tastes like!
I’ve always wanted to try this brand. It is rated well, I like how the tubes are aluminum (more on that in a sec), and I like the idea of the color-correcting purple color. The taste isn’t what a normal “American” toothpaste would taste like. American toothpaste has more of mint/icy/refreshing. Not saying this isn’t, but it doesn’t have the same profile. It’s “spicy” almost like the big red chewing gum – but it had a very familiar taste to me that I couldn’t put my finger on it. Then it hit me! It tastes JUST LIKE PEPTO BISMOL. You know, the pink stuff you take when you get sick?To some people, that may be gross. But I am weird and love the taste of it, which made me only want to keep brushing my teeth with the stuff. So if you don’t like that taste, i’d say this isn’t for you.As for the effectiveness, I do feel like it brightens my teeth shortly after using it, but I can’t tell if it is helping long term. I’d say the results are mild, if any. But the most important thing is my teeth feel clean. I don’t have sensitive teeth, so I can’t speak to if this helps or hurts that, but my mouth feels fresh after brushing.As for the aluminum tube; there is a bit of an art to rolling it. I’m someone who rolls their tubes, so it hasn’t been much of an issue. But if you are someone who squeezes the tube, you are going to run into issues doing it that way. They do sell little rollers you can slide the end of the tube through. If I order another batch (which I think I will), i’ll get one of those rollers to help.
Shelby Zeigler –
Good all around toothpaste
I really like this toothpaste overall. I’m not sure that I have noticed a difference in because of the whitening. However, this toothpaste is kinda gritty. I definitely feel that my teeth are cleaner after using this and the minty flavor isn’t super overpowering.
Vanessa –
So good!
All I can say is GET IT. I have tried so many toothpaste brands, whitening strips, truly anything to get my teeth white. But this one is magic! I love this brand in general , and previously used the pink toothpaste ( works good but doesnât whiten much ), but this purple one does a great job on whitening ! I will continue to buy and recommend this brand.
phsavage –
This works
This toothpaste is great!! I think I can already tell my teeth are whiter!!
Tea –
So far so good
So far so good! Itâs only been a few days and my teeth actually looks a shade lighter. It doesnât leave my teeth sensitive to drinks and fresh breath as well. We will see how effective it is in a month from now. As long I brush twice a day to get the actual effect.
pamela deberardinis –
Good product
Gives a good clean feeling.