e.l.f. Wow Brow Gel, Volumizing, Buildable, Wax-Gel Hybrid, Creates Full, Voluminous-Looking Brows, Locks Brow Hairs In Place, Brunette, Fiber-Infused, 0.12 Oz
$5.00
Price: $5.00
(as of Jul 31, 2025 11:38:50 UTC – Details)
The wow brow gel is your secret weapon to a flawless face. The unique wax-gel hybrid formula keeps your brows locked in place while the fibers add natural-looking volume for results that really wow. This versatile gel can be worn alone when you’re having a lighter makeup day, or over your favorite eyebrow pencil for high drama. Finish off your look with your favorite eyeliner and mascara fir E.L.F.Ing amazing eyes. E.L.F. Makes the best of Beauty accessible to every eye, lip, and face. Your originality is infinite, and we are inspired by what makes you unique. From the early explorer to the trend-obsessed beauty junkie-glam or bare faced, minimalist, maximalist and every look in between-we are for every eye, lip, and face. Proud to be 100% vegan and cruelty-free, worldwide.
Product Dimensions : 0.39 x 1.22 x 4.84 inches; 0.12 ounces
Item model number : 83575
UPC : 609332835757
Manufacturer : e.l.f. Cosmetics
ASIN : B0815DW6LZ
Country of Origin : China
Best Sellers Rank: #233 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #5 in Eyebrow Color
Customer Reviews: 4.4 4.4 out of 5 stars 10,738 ratings var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
Get full, voluminous-looking brows with this buildable, fiber-infused brow gel.
Apply gel alone or as a top coat over brow powder or pencil.
Start from the inner corner, follow the arch working in upward strokes and use alongside the Ultra Precise Brow Pencil to perfect your brow look.
Available in 5 shades.
Cruelty-free, vegan and 100% free from Phthalates, Parabens, Nonylphenol, Ethoxylates, Triclosan, Triclocarban, and Hydroquinone.
Skin type:Normal
Customers say
Customers find this eyebrow gel works as well as more expensive products, with a dark brown shade that matches well and covers gray hair. The gel provides a natural look and is easy to apply, with one customer noting it’s particularly suitable for older women. They appreciate its longevity, staying all day even through sweaty workouts, and its ability to hold eyebrows in place. The size receives mixed feedback, with some finding the wand and brush perfect while others consider it very small.
13 reviews for e.l.f. Wow Brow Gel, Volumizing, Buildable, Wax-Gel Hybrid, Creates Full, Voluminous-Looking Brows, Locks Brow Hairs In Place, Brunette, Fiber-Infused, 0.12 Oz
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Tammi Miller –
Great brow product!
I mean come on, one of the best affordable brow products out there! Easy to use, enhances brow thickness with good shade match for me. Good formula that doesn’t clump and applicator is small and easy to use. Can’t beat the price. I have seen other reviews that comment on the size, yes it’s small, but what do you want for the small price? My lasts at least 2 months. I’ve also seen comments on white hairs in the product on the wand – those are fibers that help build on your brows, but I’ve never been able to see them actually on my brows.
Amazon Customer –
THE VERY BEST SOLUTION I’VE FOUND!
THIS IS FANTASTIC!!!!!! I bought neutral and am extremely pleased. I am in my mid 60’s and have always had sparse eyebrows. I powder fill now, takes time, fix with Q tip etc. Tried the draw in fine lines pen, too defined and dark, tried BROW PRO-can’t get the form to line up, waste of money-using the powder as a fill but it’s too brown, I’ll use it just so I don’t waste more money. This neutral is perfect for my hair color which is ash brown with ash highlights. (Thanks to these reviews I selected the right color)I LOVE THIS, I had a few stands of gray and it covered, plus it even fills in with fine lines the parts I have ZERO hair! It goes on gingerly so it’s easy to control. Very natural and real looking with not too much-“looks at my drawn in brows.” Don’t hesitate, for the price you can’t go wrong. I’ll be buying several more with the hope they do not stop making.
Carole Ann –
Works well
Edit: I ended up using this to go out. I used a light hand, concentrated on my thinner brow and was pretty happy with the results. I don’t know if I will buy it again, but I will definitely use this on special occasions.Adding picture of me wearing it. And another without makeup so you can see the difference. No filters. .Original review: I ordered this in neutral brown. It really does work. It looks like there is nothing in the tube and (thankfully) it has a tiny little brush. I have pretty thick, dark brows with a couple of thinner spots. When I applied this, it gave me a natural look, allowed me to fill in the thinner bits, but it gives me a really strong brow, which I don’t like. It’s a personal preference, I think it really does exactly what it is supposed to. I have seen complaints that this is dried up or looks used. I can see where someone can get that impression, but it’s just made so you get a very sparing dose at a time. You can definitely build up. And I think it is great that you can start off slow so you don’t end up with woolly caterpillars on your forehead. I also resisted the impulse to buy dark brown because all the beauty advice says to go lighter than you think with your brows. That is very true. If I didn’t think, after using this, that I prefer my natural brows anyway, I might even have tried taupe, even though I think my eyebrows are actually dark brown.So, even though I am not going to use this product, I think it is very effective, does what it says and is definitely worthwhile if you want bigger brows, or darker brows, or want to change their natural shape. It also does a great job of holding the natural hairs in place, so I am thinking I might try a clear gel next time. This is my first time with a brow mascara. I have tried pencils and powders in the past and found pencils way too visible and powders invisible and hard to apply. I think, in the end, I’m not really in the market for this type of product, but if I were I would definitely go for this!
CatOwned –
I love this product and the tube size
I use this regularly and love it. It dries quickly and washes away easily when Iâm restoration to remove it, but it does have staying power. It gives my brows more substance and a more groomed look, but natural. I use a brow pencil first to fill in, comb that and then apply the brow mascara. Iâm a natural brunette and the color is perfect. I like that itâs in a short tube because long brushes and applicators tend to get in my way. This is the perfect length. I with they had a mascara in a short tube as well. This is on auto delivery because I definitely do not want to have to be without it now. Iâd be lost trying to do my brows otherwise. This is the perfect price too. I have used other e.l.f products before and this one Iâm sticking with along with their mascara, also on auto delivery, thanks Amazon.
Tina Walsh –
Amazing!
Great product and price. Brunette color perfect. Easy to apply. Love!
Amanda –
Too Dark and Heavy for My Brows
I really wanted to love the e.l.f. Wow Brow Gel, but it didnât quite work for me. The formula itself applies easily and seems to hold well throughout the day, but the shade was much darker than expectedâeven though I chose what I thought was the right match.On top of that, the gel made my brows look thicker and heavier than I like. It ended up looking a bit unnatural on me, especially in daylight. If you’re going for a bold brow, it might be a good fit, but for a softer or more natural look, this was just too much.Not a bad productâjust not the right one for my style or shade.
1slandgirl –
A really good brow gel!
I love this product. I’ve used the MAC Cosmetic brand and ELF is not only cheaper, and smaller, but works better. The brush is smaller, which helps in applying the brow gel. Also the gel doesn’t dry up and get clumpy. It brushes on easily and looks natural. I will buy it again.
Ginger Ann –
Great Little Product
Yes, the tube is small without much product in it. But I’d rather have a little great brow gel than an abundance of bad brow gel. The texture, application, and staying power is great. My brows are dark ash blonde (or light ash brown) and the neutral brown works perfect for me. So glad I took a chance on a brow color that didn’t have “ash” in the color name!
Gail –
Great product for a daytime look. A bit small
Kamaljeet –
MUST BUYY!!
LN –
this was such a good purchase!! I usually don’t do reviews but I bought a package with a bunch of new makeup products to try and this was by far my favourite. It is so natural and it fills in my eyebrows so well. My hair is a dark brown black and this I felt was great because any darker I would’ve thought too dark. I will say it is quite small but it’s only $4 and you don’t need much. There are little fiber “hairs” in it that cling onto your eyebrows so there’s the appearance of thicker/fuller eyebrows. Be mindful if you do buy it, that it’s not used. That’s just one of the perks!
Grace –
Saw the review from Lisa YouTube and decided to try. I tried it one and love it. Highly recommended.
Dallas –
Opened