Clairol Natural Instincts Demi-Permanent Hair Dye, 3 Brown Black Hair Color, Pack of 1
Original price was: $8.49.$7.98Current price is: $7.98.
Price: $8.49 - $7.98
(as of Aug 03, 2025 01:10:21 UTC – Details)
Clairol Natural Instincts enhances your look with rich, radiant color and glossy, gotta-have-it shine! It’s a zero ammonia formula with Coconut Oil + Aloe, that conditions your hair leaving it smooth and radiant. This vegan* formula gives you no commitment gentle color that blurs visible grays and washes away gradually . Available in 37 natural-looking shades, so you can find the black, brunette, blonde, or red hue that’s totally you. Discover your natural way to shine with Clairol Natural Instincts! *Learn more about Vegan on our website.
Product Dimensions : 2.37 x 3.56 x 6.31 inches; 6.88 ounces
Item model number : 3
Manufacturer : Wella
ASIN : B07KRTPR8W
Country of Origin : Mexico
Best Sellers Rank: #4,968 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #69 in Hair Color
Customer Reviews: 4.5 4.5 out of 5 stars 5,289 ratings var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
Enhance your look with rich, radiant color and glossy, gotta-have-it shine
It’s a zero ammonia formula with Coconut Oil + Aloe, that conditions your hair leaving it smooth and radiant
This Vegan* formula gives you no commitment gentle color that blurs visible grays and washes away gradually
One hair color application kit: Color cream Formula, Activator, Brilliant Shine Conditioner, gloves & intructions leaflet
Available in 37 shades of blonde, brown, black and red
3 EASY STEPS: MIX, DYE, DRY The complete conditioning kit is easy to use. Achieve rich radiant color in just 20 minutes. It’s time to let your hair shine Read and follow the instructions on the leaflet enclosed
Customers say
Customers find the hair dye effective at covering gray hair and lasting well, while being easy to mix and apply. The product leaves hair feeling soft and gentle, and customers report no allergic reactions. Regarding value for money, opinions are mixed, with some finding it a great value while others say it’s not worth the cost.
13 reviews for Clairol Natural Instincts Demi-Permanent Hair Dye, 3 Brown Black Hair Color, Pack of 1
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Original price was: $8.49.$7.98Current price is: $7.98.
NeShun –
Completely Satisfied!
My skepticism has turned into amazement with the Clairol Natural Instincts Demi-Permanent Hair Dye in shade #2 Black. I was initially unsure about the coverage because the mixture never appeared black during prep, but once applied, it immediately darkened and delivered rich, true black color. The coverage was impressiveâit completely covered all my grays. Iâve washed my hair three times since applying it, and the color has held up beautifully without fading. The formula is gentle and left my hair feeling soft and healthy. This is a great option for anyone looking for long-lasting, natural-looking color without harsh chemicals.
SHAWN D DALEY –
My hair looks and feels great and doesnât feel dry and brittle.
I have been using Clairol Natural Instincts Demi-Permanent Hair Dye for at least two years. The directions are simple and easy to follow. Clairol Natural Instincts Demi-Permanent Hair Dye leaves my hair looking and feeling great. It doesnât leave my hair dry and brittle. I do my own hair because going to a salon to have my hair done is costly. When I saw the price of a package of three on Amazon, I couldnât resist ordering it
Sunnygirl –
Top Notch
I have 4C Coily Hair. I am very impressed with this hair product. I used to use Clairol gray solution hair rinse. It made my hair strands feel rough. It only lasts for two weeks. I knew I would need a stronger color but I didnât want to use a permanent hair dye. I did research and found there are at home Demi permanent colors. The salon charge $80. So, I decided to try this product in Black. I am very happy with this product. It colored my greys and made my hair feel soft. I have coily hair so itâs not going to feel silky unless I get a silk press or flat iron in my hair. My hair stay black for seven weeks. I only had 2 inches of gray hair new growth. Iâm definitely going to continue using this product.
Alina –
SUPER BLACK
I have naturally black hair, which I dyed medium brown half a year ago. I wanted to tint it darker to a black-brown so the roots are less obvious. After buying this color, 2, I thought it might be too black so I bought 4 to mix together 50-50. Despite mixing with a lighter color, I still ended up with super dark blue-black hair, darker than my natural color. I don’t really mind because it’s a demi-permanent dye so it will eventually fade to the color I want. The other thing to note is that this dye easily stains your skin, the walls, etc so it can be hard to manage if you’re dyeing your own hair.
emkat28 –
Semi-Permanent Hair Color
I really like this hair color. I don’t have grays to cover, so this works well for me. It doesn’t have a bad smell, which a lot of hair color does. I have been using this particular brand and color for a long time and it always comes out perfect.
â¤ï¸HoneyBearCutieâ¤ï¸ –
Glossy Black with Gentle Power ð¤â¨
Clairolâs Demi-Permanent Black Hair Color is perfect for making a bold shift or refreshing your dark shade without the damage of permanent dye. Itâs rich, soft, and ideal for those who want shine and dimension without the long-term lock-in.ð¤ Color That Pops: Delivers a soft black result that looks natural and radiantâno flatness or harsh finish. Whether youâre toning down brassiness or trying something deeper, the color blends beautifully with most hair types and tones.𪶠Gentle Formula: Ammonia-free and infused with ingredients like coconut oil and aloe vera, itâs designed to nourish while it colors. Great for anyone wanting darker pigment without compromising hair health.â±ï¸ 25-Minute Magic: Quick processing time thatâs easy to work into your schedule. And because itâs demi-permanent, you wonât have to worry about dramatic regrowth lines as it fades gradually.ðð½ââï¸ Great for First-Timers: Whether youâre testing the waters before going permanent or covering early grays, this product gives you just enough color commitment without the pressure.𧴠Easy Application: Comes with everything you needâgloves, bottle, conditionerâand mixes up easily for mess-free color. Leaves hair feeling soft and shiny post-rinse.ð Final Color Thought: If you’re ready to try bold black with a soft edge, Clairol Natural Instincts Demi-Permanent Black is a safe and stunning way to do it. Shine-rich, low-maintenance, and hair-friendlyâitâs the perfect pigment glow-up.
Nanssie Santelises Leon –
Great for allergic people, no harm at all
I love the natural instinct hair colors. It really works in 20 minutes even on dark hair, there is no smell at all cause is very natural, so it does not harm people like me that suffer from sinus and other allergies. Until now, Natural Instinct is the only hair color that is safe to use for me. Plus the conditioner, wow, I just love it. Smells soft and nice and leaves your hair soft, smooth and very shiny.Love all of it.
Jada –
Not harsh on 4C hair, a dull black tone
I have 4C hair that does not take color easily. It covers gray hairs but you will see them a little more after each wash. The black color is not shiny, but dull black shade. I would give it a 4 out of 5 if my hair accepted the color for longer
Marie Curtis –
Does everything it says and more Covers grey and holds its colour longer than any other brand
Bex –
This is my FAVOURITE blue black hair dye. Stop searching ladies & get this one!! After trail and error of trying to find a hair dye that doesnât fade and actually dyes my roots & gives the blackest black look, this is the one!! Iâve bought this three times now and will continue to keep using this product. If i didnât need to dye my roots every 3 weeks, I would never need to touch up my black hair because of how well this product stains and dyes your hair. It also smells fantastic and makes my hair SO soft!
Sina –
Great!
Amazon Customer –
I LOVE IT
Sandy T. –
I think this will be a good product. First time use, I didn’t find it completely covered my grey, roots were a little too red, but I had let my roots get a little too long, so will try it again. I have dark hair so I may do the roots in a darker colour and then try the burgundy/black again….I love the colour, and the fact it is more natural.